Tomas Jönsson
Tomas Jönsson is the marketing manager for Bidders Highway. He has been a creator since childhood when he ran around with his grandmother's VHS camera and recorded heist movies and car chases with his friends. As an adult, he has continued to create: as the founder of the car events Route of Sweden and Snowscape Rally Tomas is well known in the car community. In the garage, Tomas has a Magnus Walker-signed Porsche 911 and an Isuzu Piazza Turbo Handling By Lotus ... How about that?
Articles av Tomas Jönsson
Buy your next enthusiast car at auction - A new era for car buyers
Buying a car at auction is a bit like going on a treasure hunt. You know where you start, but never exactly where you end – and that’s what makes the journey so damn fun. When you step into the world of auctions, the quiet background music of the car showroom is replaced by a completely different pulse. Here it’s you, the car and the opportunity to find something that others simply haven’t found yet. It’s excitement, strategy and passion all rolled into one – and when it clicks, well, the feeling is unbeatable.
November 20, 2025 14:40
Save the Manuals – Why we refuse to let go of the manual transmission
There are expressions that only enthusiasts understand. “Save the Manuals” is one of them. Like a vinyl record player in a digital world or a craft that refuses to be replaced by machines, the manual transmission stands as a symbol of something deeply human. A last bastion of mechanical contact between driver and machine. Where the gear lever doesn’t just move gears – it also moves our emotions.
November 14, 2025 14:40
This is how we spent 500.000 SEK on pure driving pleasure
What do you really get in a new car today? A well-equipped SUV with big screens and mild hybrid technology – but perhaps not much soul. At Bidders Highway we asked ourselves the question: What happens if you instead take the same budget and buy two used enthusiast cars?
October 28, 2025 13:35
Oktoberfest - Top 5 sold cars from Germany
When the leaves turn yellow and Oktoberfest takes over Munich, it's not just beer culture that's celebrated - but also the German tradition of craftsmanship and quality. In the automotive world, it's visible in every body from Bavaria, Baden-Württemberg and the Rhineland. At Bidders Highway, we've had our own little Autofest during the year. Germany is behind some of the most legendary machines that have rolled through our auctions - cars that offer as much character as a well-brewed Weissbier.
October 21, 2025 16:35
Fiat 500 - The small car that became a big phenomenon
Sometimes it’s the smallest things that make the biggest impact. Such is the case with the Fiat 500 – the tiny car that not only mobilized a nation, but also grew into a worldwide icon. From the cobblestone streets of Rome to the silver screen and collectors’ garages, this compact classic has earned its place in both everyday life and cultural history. Proof that great personality can fit into a small package.
September 05, 2025 10:00
August - What fantastic vehicles sold!
August was a month to remember at Bidders Highway. Our auctions were buzzing with activity, and countless fantastic enthusiast vehicles found new homes. From timeless classics to modern sports cars, from unique restomod projects to well-preserved originals – the mix has been as diverse as car culture itself. This is automotive passion at its very best.
August 26, 2025 15:00
"No Reserve Auction" - Pure madness or downright genius?
Selling your enthusiast vehicle at auction without a reserve price can be compared to going to the casino and betting everything on red - Nervous, tickling and with the potential for a really big win. And time and time again it turns out: Courage pays off. On Bidders Highway, several cars without a reserve have not only found new homes, they have also performed better than expected.
August 20, 2025 11:00
Nissan 300ZX - Fourth generation Z
One of the most technically advanced Japanese sports cars of the 1990s – here in Twin Turbo specification and in a condition that is nothing short of extraordinary. As one of the most advanced Z models Nissan ever built, the 300ZX Z32 blends innovative engineering with timeless design. With just 88,503 km on the clock, a single owner from new, and a complete service history, this is a rare opportunity to own a well-preserved piece of Z heritage.
August 12, 2025 14:00
JapDays 2025
On August 1-2, it was finally time for the highlight of the year for all lovers of Japanese cars – Japdays at Mantorp Park. With thousands of visitors, an action-packed driving schedule and hundreds of unique JDM builds, the track area was transformed into a mecca for enthusiasts of Japanese cars. Bidders Highway was of course there – and we did it in style: with us we had our Toyota Century G50, which as usual attracted a lot of attention.
August 06, 2025 15:00
Porsche 914 och 944 –two overlooked icons
When talking about Porsche, it's easy to get all the limelight on the 911 – but behind the scenes, other models with their own distinctive character, innovation and charm are hiding. At the center are two forgotten heroes: the Porsche 914 and the Porsche 944. And as a link between them – the Porsche 924, an important piece of the puzzle in Porsche's development during the 70s and 80s.
May 27, 2025 14:00
The Italian Day 2025
The annual "Italian Day" event, which is organized by Fiat Classic Svezia in Hässleholm on May 1st, was a real treat for anyone who likes Italian cars. Here you can find everything that the boot-shaped country has to offer in terms of cars, with everything from Fiat, Ferrari, Maserati, Lancia, Alfa Romeo and Lamborghini.
May 02, 2025 18:00
Bilsport Custom Motor Show 2025
For a majority of all vehicle enthusiasts in our elongated country, Easter weekend is entirely associated with one thing: the Bilsport Custom Motor Show at Elmiamässan in Jönköping. Join Bidders Highway as they exhibit at Northern Europe's largest car show, which this year attracted over 90,000 visitors over four days.
April 22, 2025 18:00
Road trip to Norway with a lifted Porsche 924 from 1978
Going on a "tur" is deeply rooted in Norwegian culture, which means getting out into nature, sometimes on short walks and sometimes on challenging treks. Why not embrace this and go on a trip with your enthusiast car instead? Snowscape Rally is the name of the now annual event where participants during the winter months take their cars and head out on the roads to experience a couple of days filled with beautiful roads and surroundings, ice rink driving, shared dinners, spa hangouts, tobogganing, skiing and finally topped off with some crazy après ski.
March 11, 2025 13:41
Top 5 Swedish classics on Bidders Highway
American muscle cars and Italian gt racers in all their glory, but we have one category of vehicles on Bidders Highway that stands out above all others. We are of course talking about our very own Swedish classics! The Swedish automotive industry stretches back a long way, and certainly a lot of beautiful creations have been produced in our long country. Below you will find a lovely top five list, in no particular order, of a couple of Swedish classics that were sold on Bidders Highway's platform, and that deserve an extra display in the spotlight.
February 21, 2025 14:41
Trend scouting: Which classics should you buy in 2025?
American Hagerty Inc., a large lifestyle and membership community in the automotive world, as well as the world's largest provider of specialty insurance for classic vehicles is known to many automotive enthusiasts. Now they have released a list of classic cars to keep an extra eye on over the next year - And some of these are frequently featured on our website.
January 07, 2025 10:05
Ford revives the iconic Escort MK1 - And it's not electric, thank goodness.
In a move that feels more like a gift to us enthusiasts than a corporate strategy, Ford is dusting off its past and reviving the Mk1 Escort. Yes, you read that right – Ford is reviving the legendary rally icon and for once, an electric comeback isn't imminent.
December 05, 2024 17:19
Black Friday - Top 5 black cars on Bidders Highway!
This week we're highlighting the best black cars sold at Bidders Highway. Black Friday is in full swing with special offers, shopping and bargain prices. But in the midst of the pre-Christmas buying frenzy, we're taking a slightly different approach this Friday and using the theme to highlight the absolute coolest black cars sold on our marketplace.
November 29, 2024 13:46